New Website Goes Live - The Key Features
Posted at June 26, 2015
New Website Goes Live - The Key Features
Discover how to navigate the new Golfposer website and explore the key features.
Our new website has now been launched and boasts many features which have been developed to make your online browsing experience as fluent, effortless and enjoyable as possible. The concept of the new website brings a particular focus on the European and PGA tours, showcasing what the players have been wearing and creating Golfposer as the go-to destination for tour inspired golf fashion.
Our first ever article here in the Golfposer eMAG will outline exactly what changes and improvements have been made, how best to navigate the site to find what you're looking for with ease and explain how to use the newest features which have been added.
Mobile Friendly Responsive Design
A mobile-friendly, responsive design has been adopted and has been developed in order to improve your browsing experience on mobiles and tablets. More and more of us are spending longer on our phones and tablets and the age of the desktop is beginning to diminish; making Golfposer.com responsive was a crucial change and one which we hope you will notice the benefit of.
New Feature - Player Looks
We all keep a close eye on what the professionals wear on tour week in, week out and this new feature is intended to keep you up to date with exactly what is being worn on your TV screens. A 'look' is essentially a group of products which our style editors have pieced together in order to highlight each individual component of the very latest outfits worn at all of the European and PGA tour events, including all of the player scripts set to be worn at the majors.
Filter these looks by your favourite player or brand with the navigation on the left side of the page (desktop), or visit specific categories such as 'majors' to refine the looks down to the scripted player looks at each major championship.
Other categories include 'brand' looks which showcase those items which feature in brand campaign imagery and advertising, whilst 'all' look is quite self-explanatory. 'Holiday' looks and 'featured' looks are especially selected by our editors, whilst 'functional' is intended to highlight the very best waterproof and Insula outfits for keeping you warm, dry and comfortable on the course.
New Arrivals - Updated Daily
Another new feature of the site collates all of the very latest newly added products from across our designer brands. Updated daily, this page should make browsing the new website much easier, especially for those of you who frequently check online for the very latest styles from the newest collections!
New Feature - Favourite Products
Spot the loveheart symbol beside products and looks on the new website? This now lets you store any style or particular look which you like so that you can access them with ease at a later date, perhaps for when you make it home from the office or even just while you browse the rest of what we have to offer. You can even add a personal comment alongside the products and share with others - maybe to drop a hint or two for your upcoming birthday...
Improved Feature - Outfit Builder
We know how much you love to use our outfit builder and some minor adjustments have now been made. You can now select 'try me on' within any product without having to pre-determine your size, whilst you can also add to cart with just one click from within the builder itself. Pick and choose between shirts, bottoms and footwear to generate your very own looks for your next golf outing.
An additional feature allows you to save your entire outfit builder wardrobe in case you need more time to think, whilst you can also prove your styling prowess by sharing your selections across social media.
New Feature - Player Pages
Discover the key players who wear our golf brands on tour with dedicated player pages. With a mini-biography for you to read, their very latest looks to discover and the most recent associated eMAG articles all in one place, these pages are great for content browsing when you have a little bit of spare time.
Updated Feature - Golfposer eMAG
If you're reading this, then you already know about the eMAG. Read the latest posts, the most read articles and keep abreast of any brand news, tour updates and style reviews written by our editing team. The new navigation is incredibly simple with the eMAG menu and allows for browsing by categories, a tag cloud and the historical archive.
Extra Hints and Tips
Other minor adjustments include the 'previous' and 'next' buttons which allow you to flick through products and looks with ease, whilst scrolling over a product now shows you the secondary image and also which sizes are available at-a-glance. Product reviews will eventually be available to view alongside detailed product information, size guides and delivery information - whilst the more prominent 'search' bar features at the top of every page.
Furthermore, for international customers you can select your appropriate currency and language from the drop down navigation at the top of the page. Please also note, we have now made reduced the delivery times for international customers in the US, Canada, Asia and Australia with improved reliability too.
This new website project has been taking shape over the past six months behind the scenes here at Golfposer and we hope you love the new look just as much as we do. Take some time out to explore the new site and we would welcome any feedback!